FC United of Manchester FC United of Manchester FC United of Manchester Pitch In

FC United of Manchester Smaller Text Larger Text

Now Hiring: Commercial Manager

FC United of Manchester is now recruiting for an enthusiastic, proactive individual to manage all aspects of its commercial operations in the role of Commercial Manager.

This full-time role will require the successful candidate to lead on the development of all revenue streams for the football club and will be the strategic driving force behind the commercial arm of the club.

Director Dave Ashurst said: "This is a great opportunity to join a new management team, who are committed to driving forward a new five year vision for one of the largest fan owned clubs in the country"

In 2021 the football club released its Our Club Our Vision strategy created by its co-owners, a forward thinking, innovative vision that gives a clear blueprint for the next five years? and shows where the Club is to focus its efforts.  The commercial department is key to this, therefore requiring applicants that are passionate about the values of co-ownership and development of commercial partnerships. 

Please send applications with salary expectation to Natalie Atkinson Chief Operating Officer to natalie.atkinson@fc-utd.net by Friday 27th May at 12pm.  If you would like an informal discussion please contact Natalie Atkinson.


Equality, Diversity and Inclusion

FC United of Manchester has a commitment to equality, diversity and inclusion is to confront and eliminate discrimination whether by reason of age, sex, gender assignment, sexual orientation, marital status or civil partnership, race, nationality, ethnicity (race), religion, ability or disability, pregnancy or maternity and to encourage equal opportunities (Protected Characteristics, Equality Act 2010).

Employees of FC United of Manchester must ensure a positive commitment towards equality, diversity and inclusion by treating others fairly and not committing any form of discrimination, victimisation or harassment of any description and to promote working relationships between all internal and external stakeholders.



Role Profile – Commercial Manager

Job Title:

Commercial Manager

Reports To:

Chief Operating Officer


Jobs Reporting into the Job Holder:


1. Job Purpose

The role is accountable to lead the development of all commercial and business revenue streams for the Football Club and will be the driving force behind the commercial and sponsorship arm of the Club. This will include maximising sales in area including, club, digital, community and academy partners and including all sponsorship and advertising partners as directed by the Commercial committee. The successful applicant will develop relationships and revenue streams with current commercial partners as well as secure new business.

2. Principal Accountabilities/Responsibilities

  • Develop and execute a strategic sales plan which will generate to maximise revenue and margin in accordance with the commercial goals of the business.
  • Clearly define target markets and measurable business development activities to increase sales, build and enhance long term client relationships, attract new customers, and ensure high levels of repeat business are achieved.  
  • To ensure that relationships with all Commercial Partners of FC United of Manchester are successfully maintained.
  • To undertake commercial activities as directed by the Commercial committee with a view to increasing revenue streams.
  • To be accountable for developing new business and the creation of new partnerships.
  • To develop the brand of FC United of Manchester within the local area.
  • To represent the brand to the highest levels of professionalism, ensuring that all sponsors and customers receive the highest levels of customer service and account management
  • To generate income for FC United of Manchester through the sale of ground advertising.
  • To be accountable for the sale and co-ordination of all Match sponsorships.
  • To be accountable for the sale of and co-ordination of all Player sponsorships.
  • To generate income for FC United of Manchester through the sale of match day sponsorships; and programme advertising.
  • To prepare monthly written reports, on commercial activities and projections.
  • Manage and maintain sales procedures which provide timely and accurate sales reporting, including sales forecasts and sales pipelines. Be able to clearly demonstrate event sales through event P&L’s, driving costs down and maximising profit margins.
  • Effectively communicating with other departments to ensure that cleaning and maintenance is booked in around matches and events.



First Posted ~ 13:45 Mon 16 May 2022
News ID ~ 9302
Last Updated ~ 15:44 Mon 16 May 2022